From an early age I have had a keen interest in the idea of to create, starting with failed attempts at building tree houses to the damming of streams- resulting in many scratches and a constant collection of newts and frogs. This interest in creating was luckily passed down by my mother, who encouraged me to draw and create with a difference.
The creative direction soon blossomed as I opened my eyes to the world and what it had to offer. Following numerous creative’s from all different backgrounds including sculpture’s to street artists, giving me an overall understanding and appreciation for the art scene and making me want to pursue a career in a visual field.
After studying several art mediums through secondary school I found I had a real interest in graphic illustration as it encompassed many art practices, utilising influence from each and allowing me to express my creativeness to its fullest. Paired with the desire to leave my little town, I decided to venture to Coventry University where I studied graphics and illustration for 3 years. This really showed me that I wanted branch out and experience a lot more than I had done, sparking a passion to travel and draw in influence from more than the computer screen.
This soon became a reality as I was contacted by a University friend about travelling to Tenerife for three months and working for the AWF, using our design skills to create awareness and aid in creative development. I jumped at the opportunity and haven’t looked back since. Since being a volunteer here at the AWF, I have aided in the designing of a new website, numerous posters and designed a campaign initiative for the charity to raise awareness. I work within a creative team which includes backgrounds from graphic illustration, film making to interior architecture, creating an influential hub and most of all a great place to work.
As I am working for a non-profit organisation, we are in the process of making ourselves financially sustainable in order tocarry on creating for the AWF. This will be achieved through our design agency working in tandem with the AWF. We are driven to sustain ourselves within this career as our work is invaluable in supporting the charities agendas, on a personal note I want to continue working with the AWF as my work makes a difference which motivates me to achieve my best.